Content Marketing strategies that connect with your audience
Attract and retain your target audience with content marketing. We can create E-Books, infographics, articles, how-to videos, and more. We provide valuable and relevant content to connect with customers. Your relationship then strengthens, increasing Customer Lifetime Value.
What is Content Marketing ?
Content marketing is a strategic marketing approach. The idea is to create valuable, relevant, and consistent content. This builds and retains the kind of audience you’re looking for. In the end, driving profitable customer action.
Research-Based Content marketing
We create and adapt content based on what people search online. With keyword and market research, we define your audience. Then, we create curated content that your audience is searching for. The results include increased traffic and leads, and loyal brand advocates.
Our Content Marketing Strategy
CBK creates content for your brand to position itself against competitors. The content generate engagement and supplies value and knowledge to users. What better way to reach your potential customers?
We audit and evaluate the content your company is using. This includes web pages, blog articles and downloadable assets. Does your content lead the prospect through the purchase funnel?
A deep customer insight drives a successful strategy. We identify your Buyer Persona, who is your ideal customer. This helps us understand their habits, motivations, and affinities.
A Team Effort
Reaching the right audience is difficult in a sea of information. For this reason, we will assign specialists for your project. This will include writers, graphic designers, and market experts. They will collaborate to understand your business and industry in depth. Knowing your target customers’ needs helps create valuable, relevant content.
We analyze the best channels to promote your content. This may include search engines, social networks and paid campaigns.
Evaluation and optimization
We deliver monthly performance reports for each piece of content created. In addition, we update past content with new information. Constant improvement and fresh content yields the best results.
What type of content can we help you generate ?
Our Agency offers other services that can help you create or boost your business.